TL;DR
Whether you’re drawn by Salem’s witch trial history or its stunning coastal charm, this guide walks you through the top 14 things to do in Salem, MA, complete with personal tips, budgeting advice, safety pointers, and insider knowledge.
From historic museums and eerie ghost tours to lively waterfronts and top lodging picks, plan your perfect Salem trip with confidence and ease.
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Exploring Salem: A Personal Guide to the 14 Best Experiences and Practical Tips
From my multiple visits to Salem, Massachusetts, I can confidently say this city offers an unforgettable mix of rich history, spooky lore, and seaside beauty.
Here’s a breakdown of the best things to see and do, peppered with advice from locals, budget hacks, and how to get the most out of your visit.
Discover the Salem Witch Museum
This iconic museum provides an immersive look into the Witch Trials of 1692 through dynamic exhibits and dramatic presentations. As a local shared with me, the museum does an excellent job balancing education with haunting storytelling. Plan for at least an hour here to absorb the historical context deeply.
Hours: Open daily 10:00 AM – 5:00 PM
Admission: Adults $15, Seniors $13, Youth (7-17) $12
Location: 19 1/2 Washington Sq N, Salem, MA
Pro tip: Visit early in the morning on weekends to avoid crowds.
Take a Guided Witch Trial Walking Tour
Experience Salem’s historic streets while a knowledgeable guide narrates stories of those accused in the dark 1692 trials. I recommend the ‘Walking Tours of Salem’ company; their guides are passionate and deliver fascinating behind-the-scenes insights you won’t find in a book.
Tour Duration: Approx. 70 minutes
Cost: Adults $20, Children under 12 Free
Booking: walkingtoursinsalem.com
Money-saving tip: Book combined tours for multiple sites for a ~10% discount.
Explore The House of the Seven Gables
A timeless colonial mansion made famous by Nathaniel Hawthorne’s novel. The breathtaking architecture and gardens transport you back centuries with authentic furnishings and insightful guided tours. Booking a ticket online a day in advance is recommended, especially during October.
Hours: 10:00 AM – 5:00 PM daily
Admission: Adults $16, Seniors $14, Youth $10
Location: 115 Derby St, Salem, MA
Insider note: The sunset views from the back gardens are something special for photographers like me.
Visit Salem Maritime National Historic Site
Step into America’s rich maritime past with exhibits and preserved wharves. The site offers free admission and is perfect for a scenic walk along the waterfront. Local historians sometimes hold free talks here on Salem’s shipping history and privateering during the Revolutionary War.
Hours: 9:00 AM – 5:00 PM
Admission: Free
Location: 160 Derby St, Salem, MA
Personal tip: Combine your visit with a ferry ride to Boston for a relaxing day trip.
Experience Salem’s Haunted Happenings in October
If you visit in October, Salem transforms into a Halloween mecca with parades, open-air markets, psychic fairs, and haunted houses. I’ve attended multiple years and recommend booking accommodations well in advance to secure good rates.
When to Go: Late September through October 31
Cost: Varies by event; many free festivities
Info: salem.org/haunted-happenings/
Safety tip: Parking is limited—use ride-shares or the Salem Trolley to avoid hassles.
Relax at Salem Willows Park & Beach
After soaking up history, unwind at this scenic seaside park offering a boardwalk, picnic spots, arcade games, and beach access. Families and couples alike appreciate the laid-back atmosphere and stunning ocean views.
Hours: Dawn to Dusk
Admission: Free
Location: 260 Esplanade St, Salem, MA
Local insight: Visit on sunny weekdays to dodge weekend crowds and enjoy quiet beach time.
Discover the Peabody Essex Museum
One of the country’s oldest continuously operating museums, PEM expertly blends art, culture, and American maritime heritage. The museum’s blend of permanent collections and rotating exhibitions makes it a must-see for art lovers and curious travelers.
Hours: Tuesday–Sunday 10:00 AM – 5:00 PM
Admission: Adults $20, Seniors $17, Students $15
Location: 161 Essex St, Salem, MA
Best time to visit: Weekday mornings to explore peacefully and ask curators questions.
Sample Local Flavors at Salem Food Tours
Food is culture, and this walking food tour dives deep into Salem’s local tastes—from clam chowder to craft brews and artisan chocolates. I loved the mix of history with bites you won’t find elsewhere; it’s a perfect way to fuel your explorations.
Duration: 3 hours
Cost: $55 per person approx.
Booking: tasteofthewalkingtours.com
Budget tip: Go on an empty stomach and share dishes if you want to try more variety.
Shop for Unique Souvenirs on Essex Street
The bustling Essex Street pedestrian mall is packed with quirky shops, witch-themed stores, and local boutiques. It’s where I picked up unique handmade jewelry and vintage books. Great for gifts or adding charm to your own collection.
Hours: Shops mostly open 11:00 AM – 6:00 PM
Must-visit: Hexside Witchcraft Shop, The Witches’ Brew
Tip: Haggle for bundles or buy during off-peak weekday afternoons for the best deals.
Ride Salem Trolley for a Convenient City Overview
With multiple stops at Salem’s top locations, the Salem Trolley Hop-On/Hop-Off service is a smart way to cover ground without walking long distances. I took it on a chilly day and appreciated the warmth and commentary from the driver-guide.
Cost: $20 for 24 hours
Website: salemtrolley.com
Travel tip: Purchase tickets online beforehand to skip queues and get discounts.
Stay at the Historic Hawthorne Hotel
For a genuine Salem experience, the Hawthorne Hotel blends historic elegance with modern comfort. Walking distance ofdowntown, it offers excellent rates for both leisure and business travelers. It’s where I soaked in a local ambiance while being just steps from key sites.
Typical Prices: Starting $150/night
Bookings: hawthornehotel.com
Insider tip: Ask for a room facing the Central Street for quieter nights.
Plan your Travel: How to Get to Salem
Salem is easily accessed from Boston Logan Airport (≈20 miles away). The MBTA commuter rail from Boston’s North Station runs frequently and takes about 35 minutes. If driving, expect typical New England traffic and limited parking; consider parking outside downtown and walking or using local shuttles.
Transportation contacts:
MBTA info: mbta.com
Taxi: (978) 564-0000
Safety in Salem: What Every Visitor Should Know
Salem is generally very safe for tourists, but typical urban common sense applies: keep valuables secure, stick to well-lit areas at night, and use official guided tours when exploring off-beaten paths. Emergency services are prompt here, and local police can be contacted at 978-741-1212.
Emergency contacts:
Police/Fire: 911
Non-Emergency Police: 978-741-1212
Salem Hospital: 978-741-1100
Personal advice: I always keep local emergency numbers saved on my phone and use official apps like the Salem Visitor Center app for updates.
Recommended Length of Stay and Ideal Time to Visit
To fully enjoy Salem’s culture, history, and events, plan at least 2-3 days, especially if attending Haunted Happenings in October. Spring (May-June) and early fall (September) offer the best weather and fewer crowds, making sightseeing more pleasant.
Seasonal Highlights:
October – Haunted Happenings and Halloween events
May-June & September – Mild weather, outdoor activities at Salem Willows and walking tours
Travel tip: Weekdays tend to be calmer. If your schedule is flexible, aim for midweek trips.
Frequently Asked Questions
What are the top things to do in Salem for a history lover?
For history enthusiasts, the Salem Witch Museum, House of Seven Gables, Peabody Essex Museum, and historic walking tours provide deep insights into Salem’s 17th-century trials, maritime legacy, and literary significance.
When is the best time to visit Salem for events and good weather?
The peak event season is October during Haunted Happenings, but for pleasant weather and fewer tourists, late spring (May to June) or early fall (September) are ideal.
How do I get to Salem from Boston Logan Airport?
From Logan Airport, take a shuttle or taxi to Boston North Station, then board the MBTA commuter rail directly to Salem (about 35 minutes). Alternatively, renting a car or using ride-share apps can be convenient.
What is the typical budget required for a 3-day Salem trip?
Budget approximately $150-$250 per day for accommodations, meals, tours, and admission fees. Staying outside the city center and visiting free attractions like Salem Maritime can reduce costs significantly.
Is Salem safe for solo travelers, especially at night?
Yes, Salem is generally safe. Like any city, stay on main streets after dark, avoid poorly lit areas, and use trusted transport. The local police are responsive, and emergency contact info is easy to access.
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However, we do not assume any liability caused by errors such as pricing, hours, or location details.
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